WHQ: World Headquarters.
That was the affectionate term dubbed for the 90 sq ft of office space located in our founder’s home that comprised Impressions at its humble beginning in 1997.
We remained in that location for several years, where we established a solid business foundation in marketing communications and exhibit displays. In 2001 we moved into our first official commercial space and occupied an expansive 450 sq ft! It was at this location in Lemont, PA that we grew into our name by acquiring our first of several international clients and grew our client roster to over 200.
After four years in Lemont, where we were quite literally bursting at the seams, we moved to our current location on Commercial Boulevard in State College. Our new office encompasses 2,600 sq ft with an open, contemporary design. We have a display showroom and a fully-equipped kitchen, which is the heart of our office. We love to gather around the kitchen island with guests, enjoying snacks and our signature dark roast coffee.
With dedicated team members and strong relationships with strategic partners, Impressions’ client list has grown to over 300 during our years of operation. Our clients range from international corporations to small businesses that span a variety of industries including manufacturing, health care, technology-based companies, retail and service industries. Our clients market in the business-to-business arena as well as business-to-consumer and we feel comfortable servicing both. In fact, the diversity of our clientele is one of our core strengths. We immerse ourselves in our clients’ industries and are familiar with a wide spectrum of markets and target audiences, enabling us to bring a fresh and dynamic marketing approach to our customers.
We provide the full spectrum of marketing communication services: image development & branding, advertising, website design, marketing campaign strategy & execution, digital & print design, email & inbound marketing, TV and radio development, plus we are a full -service exhibit display studio.
As a natural extension of our founder’s Italian heritage, serving our clients is our overriding goal. From the comfortable atmosphere at our office, where we love to have you visit and stay a while, to our always-available status to speak with you, you will find that the Impressions team strives to meet your needs on multiple levels, not just marketing. Being a smaller marketing communications firm fosters our mission of total customer focus and provides the platform for one of our greatest strengths: the relationships we are able to build with our clients.
True successful marketing is about making an emotional connection with your audience. You are our audience. We realize that there are countless demands on your time and talents and we strive to support you in every way we can.
Working with Michelle was a great experience. She didn’t just see my cleaning company; she saw the vision I had for it. Michelle turned that vision into a stunning reality, elevating my brand. She’s not just a brand developer; she’s a visionary collaborator!
Michelle and the team at Impressions have become our second family at Goodco. I always feel like they’re invested in our success and do their very best to help us make smart decisions and protect our brand at all costs. Their innovative ideas, creative designs, and concise messages have helped us to grow our brand and improve our image. I’m proud to call them friends.
Our business was about 5 years old when we engaged Impressions to help us brand our company. We knew we had a great product, but we couldn’t find a way to effectively communicate who we were and what we did. We were stagnant and frustrated. Working with Impressions, the change was transformational in every way.
Impressions developed a brand identity and positioning that absolutely captured the complete essence of who we were and what we provided. Their expertise helped us define our company and the unique mix of our target audience and then they created messaging and marketing tactics and collaterals that allowed us to speak effectively to each. With their branding and marketing expertise applied to our product, we were able to dominate the industry. Every client we acquired, and even every competitor, consistently told us how impressed they were with our marketing and branding.
Within 5 years, we were able to sell our company to a national strategic investor/partner who helped us scale. I know without the guidance of Michelle and her team at Impressions, we would not have achieved this level of success. Impressions spends the time to learn and understand your industry and they will come with ideas and strategies that will enhance your brand and boost your bottom line. I couldn’t recommend Impressions more highly.